{"id":3816,"date":"2022-11-30T10:30:00","date_gmt":"2022-11-30T09:30:00","guid":{"rendered":"https:\/\/braida.net\/?p=3816"},"modified":"2022-11-28T11:36:21","modified_gmt":"2022-11-28T10:36:21","slug":"seating-in-the-shipbuilding-sector","status":"publish","type":"post","link":"https:\/\/braida.net\/en\/seating-in-the-shipbuilding-sector\/","title":{"rendered":"Seating in the shipbuilding sector"},"content":{"rendered":"\n<p><a href=\"https:\/\/braida.net\/en\/the-little-chair-and-the-giants-of-the-sea\/\" target=\"_blank\" rel=\"noreferrer noopener\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-cyan-blue-color\">&#8220;The little chair and the giants of the sea&#8221;<\/mark><\/a> is a short story that we can look at as an introductive metaphor to the huge and complex subject of seating in the shipbuilding sector.<\/p>\n\n\n\n<p>Like we promised, here we are, ready for some answers. Our CEO&nbsp;<strong>Lorenzo Braida<\/strong>&nbsp;will guide our route as captain. He will answer some questions and he will talk about our experience as specialists in seating for the&nbsp;<strong>shipbuilding sector<\/strong>.<\/p>\n\n\n\n<p>Are you ready to set sail?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The interview<\/h2>\n\n\n\n<p><strong>Why did you choose the shipbuilding sector?<\/strong><\/p>\n\n\n\n<p>We can say that it was a natural&nbsp;<strong>evolution&nbsp;<\/strong>of our working method, the result of experience, constant study, and innovation. We then adapted our organisation to the required standards, by engaging every day to deeply understand the complex dynamics which regulate this sector. Flexibility and reliability are essential features when working in the shipbuilding sector.<\/p>\n\n\n\n<p><strong>Can you explain it better?<\/strong><\/p>\n\n\n\n<p>Our company\u2019s&nbsp;<strong>flexibility&nbsp;<\/strong>enabled us to offer different types of products. To name a few: wood or metal chairs, inox stools, armchairs, multifunctional ottomans, and other furniture. Our&nbsp;<strong>reliability&nbsp;<\/strong>then allowed us to supply products which were approved and homologated, because they responded to the highest standards required.<\/p>\n\n\n\n<p><strong>How was landing in the shipbuilding sector?<\/strong><\/p>\n\n\n\n<p>Well, it was not that easy. There are many aspects to consider. Often, when thinking of a cruise ship, we gaze at its beauty and magnificence. However, it\u2019s beyond the surface that lies the&nbsp;<strong>\u201cmystery\u201d<\/strong>&nbsp;of its construction. Just to make an example, fully understanding the customer\u2019s needs is itself a challenge, especially in terms of pre-sales and after-sales service.<\/p>\n\n\n\n<p><strong>This happens with seating as well?<\/strong><\/p>\n\n\n\n<p>Definitely! Seating is no exception. You might be surprised to learn how many criteria, regulations, and&nbsp;<strong>certifications&nbsp;<\/strong>chairs must follow and how many tests and&nbsp;<strong>inspections&nbsp;<\/strong>they have to undergo. Even the finest and trivial detail cannot be neglected. Every product must be&nbsp;<strong>flawless<\/strong>.<\/p>\n\n\n\n<p><strong>What does it mean even to think of creating a chair or a furniture component exclusively for a cruise ship?<\/strong><\/p>\n\n\n\n<p>It means thinking about a chair\u2019s&nbsp;<strong>durability<\/strong>, its simple cleaning and&nbsp;<strong>maintenance&nbsp;<\/strong>over time. That is to say, providing also a service of&nbsp;<strong>refit&nbsp;<\/strong>and ensuring available components for any possible replacements.<\/p>\n\n\n\n<p><strong>To refit, which means?<\/strong><\/p>\n\n\n\n<p>Providing a service of restoration and refurbishment of worn-out chairs, extending their life cycle. Having also, in this way, a&nbsp;<strong>positive environmental footprint<\/strong>&nbsp;by implementing&nbsp;<strong>sustainable practices<\/strong>, a topic in which we engage every day when realising our projects.<\/p>\n\n\n\n<p><strong>Before, we talked about following specific regulations, can you make an example?<\/strong><\/p>\n\n\n\n<p>Of course. For example, the upholstery must be resistant, easy to clean and must have specific certifications, in particular the&nbsp;<strong>IMO certification<\/strong>. We are talking about marine equipment, so the risk of rust is very high. For this reason, metal parts, including screws and upholstery staples, must be rigorously anti-rust.<\/p>\n\n\n\n<p>Moreover, the&nbsp;<strong>packaging&nbsp;<\/strong>needs special care as well, to guarantee maximum protection during each transport phase. Besides, there are hundreds of specific instructions concerning materials, aesthetics, and reports to deliver\u2026 in conclusion, an encyclopaedia isn\u2019t enough to exhaust the subject.<\/p>\n\n\n\n<p><strong>How do you manage all these regulations?<\/strong><\/p>\n\n\n\n<p>With full&nbsp;<strong>transparency<\/strong>. The customer becomes a company co-worker with whom we share all information, including the structure of the costs for the products\u2019 single components and manufacturing.<\/p>\n\n\n\n<p><strong>Are there some things that is better to avoid doing?<\/strong><\/p>\n\n\n\n<p>Yes. For example,&nbsp;<strong>hiding&nbsp;<\/strong>possible&nbsp;<strong>issues<\/strong>, because quality check is very strict and it\u2019s made on 100% of the products. If a supply is made of 2623 chairs, quality checks are made on 2623 chairs, not one less. Or waiting before solving a specific request and&nbsp;<strong>taking initiatives&nbsp;<\/strong>without a previous arrangement.<\/p>\n\n\n\n<p><strong>Which are the most beautiful aspects when working with the shipbuilding sector?<\/strong><\/p>\n\n\n\n<p>The great&nbsp;<strong>regard&nbsp;<\/strong>the customer has for our work. He looks at us as part of its organisation and not just a simple supplier. In addition, the&nbsp;<strong>prestigious references<\/strong>, our products sail the most beautiful seas aboard magnificent cruise ships, and the chance to see in advance the biggest ships in the world!<\/p>\n\n\n\n<p><strong>If you were to describe your work in the shipbuilding sector with a word and a colour, which ones would you choose and why?<\/strong><\/p>\n\n\n\n<p>That is a difficult question. As a word we choose&nbsp;<strong>empathy<\/strong>, because it is no longer enough to just listen to the customer. It is important to communicate and harmonize with him. As colour, definitely the&nbsp;<strong>blue<\/strong>, as the deep blue of the sea.<\/p>\n\n\n\n<p><strong>Many people, when looking at the pictures, are fascinated by cruise ships. What does it mean for you to be part of them with your seating and furniture?<\/strong><\/p>\n\n\n\n<p>It is&nbsp;<strong>moving&nbsp;<\/strong>to know that lots of people from all over the world are going to use our products. We hope that each passenger lets himself welcome in their&nbsp;<strong>embrace<\/strong>, feeling that our chairs too are part of his splendid adventure through the seas.<a href=\"http:\/\/www.facebook.com\/sharer.php?u=https%3A%2F%2Fbraida.net%2F%3Fp%3D3801&amp;t=Seating%20in%20the%20shipbuilding%20sector\"><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;The little chair and the giants of the sea&#8221; is a short story that we can look at as an introductive metaphor to the huge and complex subject of seating in the shipbuilding sector. Like we promised, here we are, ready for some answers. Our CEO&nbsp;Lorenzo Braida&nbsp;will guide our route as captain. He will answer [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3809,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3],"tags":[],"class_list":["post-3816","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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