The Italian Chair District: a story within a story The expression “Italian Chair District” originally defined a limited area situated in the region Friuli, an area which has later on expanded its boundaries thanks to a few big companies and thanks to a lot of micro sized companies (family businesses) dedicated to the chair production. …
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So nice, so Good! The Good chair In more than 30 years we have been used to creating any kind of chair, especially since we decided to focus our business on bespoke seating. We have produced over 400 models in the past 10 years, so we have seen quite a few chairs… But every chair …
Soft chairs, armchairs and sofas: in the name of comfort The Soft collection is Concepts by Braida’s proposal which aims to combine comfort and design in the contract sector. Chairs, small armchairs, armchairs, upholstered sofas, conceived in order to furnish with style hotels, lounge zones, halls, waiting rooms, restaurants, offices, public places. Soft is made …
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Over 60 years of experience in chair production, 38 years of contract supplies
Our products, Made in Italy, are present in over 40 countries, and on all continents.
We share with you articles, ideas, projects, collaborations, events and much more. What drives us in not only our great passion for seating but an authentic mission that makes our work every day a little more special
